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Finally, warmer here, and with the summer the corner, many of the beer fans are looking for a blond beer, the beer of fruits, and Syson to complete their adventures at the weekend.
That is, if they choose to drink beer in the first place. As many younger consumers turned into beer, non -alcoholic or THC soda instead of the drink, the beer market achieved great success. It decreased by 1.2 % in sales in 2024, according to the BreWers Association.
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The craft beer decreased further, with sales decreased by 4 % in 2024. The sector was in a declining direction for a few years and is now facing a new problem. Moreover, the trade war Donald Trump. A 25 % tariff was placed on all steel and aluminum imports in March, which is clearly has a significant effect on products sold in aluminum cans.
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However, there are some beer that still sell well, and the classics that have been present for decades are usually. Anheuser-Busch is one of the brands that work well, and now it restores a limited beer that its customers literally pleaded on social media.
Anheuser-Busch listens to its customers
Anheuser-Busch announced that Busch Light Apple Beer is returning to store shelves after monitoring the high demand of customers to return it.
The beer was originally launched in 2020 and Busch came out to promote it, and went somewhat to deliver it by helicopters in secret sites around the United States and held a competition on social media for the masses to win coordinates and demand their defense of free beer.
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But in 2022, Busch took the store’s shelves from beer, and like a story Mexican Taco Bell PizzaPeople lost their minds. The petitions began. Facebook collections of mourning lovers were made. According to Busch, one of every three comments on social media posts was the customers who are asking for the return of the Apple Light beer.
Of course, after making this big deal of beer when it first appeared, Busch had to design some noise for his return as well. This time, the beer maker holds a fans competition to win $ 800 to spend on Busch Light Apple. To enter, all fans should do this is to comment on Busch posts on Instagram, X and Facebook using #Blapplestockup and #Sweepstakes. The competition will continue until May 14, and two winners will be chosen for a fee to be held on May 21, 2025.
Some beer is still common
Despite the trend in moving away from customers from beer in favor of other options, some beer remains very common among consumers. Modelo Especial is still one of the most popular, a jump in the past buds light After controversy in 2024 The involvement of the transit social media star Dylan Molvani, which caused those on the political right to avoid the brand.
Another beer that still works well in 2025 Bud Light, Michelob Ultra, Coors Light, Corona Extra and Miller Lite.
Busch also reported great results during a Q4 profit call, with a 2.7 % increase in revenue for this year and the highest level in dollar sales.
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